LAY'D BACK / BUSINESS AUTOMATION

    We Build the System Behind the Work. Then Put It in Motion.

    Lay'd Back builds dashboards, AI systems and connected workflows that keep important work moving through your business. We shape them around the people, tools, decisions and data already in place. That can include connecting rosters, quotes, invoices, orders, follow-ups, customer updates, support, finance administration, reporting and internal handoffs. This is what we mean by forward deployment engineering: we build the system into the way your business already works.

    Your team can see important work in a clearer dashboard, with the system shaped around your process rather than a fixed template. We work Australia-wide with businesses and organisations in any industry, from five-person teams to organisations with 5,000+ employees.

    ROSTERS / QUOTESINVOICES / ORDERSDASHBOARDS / HANDOFFS
    A WORKDAY / TWO WAYSAUS / 06:42
    BEFORE / MANUAL
    TODAY'S LIST
    □ Rebuild the roster
    □ Chase quote approval
    □ Reconcile invoice
    □ Update customer
    4 HANDOFFS NEED CLARITY
    11 open requests / 3 overdue
    Report prepared at day's end
    AFTER / CONNECTEDCONNECTED
    Quote approved
    10:04 / next owner notified
    Invoice task queued
    Finance / record updated
    Roster handoff ready
    person, record and next step aligned
    Your attention stays on the decisionsCLEAR
    Illustrative operating-day view. Your dashboard is mapped around actual tools, people, rules and decisions.
    THE STEPS BETWEEN TASKS

    The Work Between Tasks Is Where Time Goes

    Every business has work around each task: receiving information, checking what it means, applying a rule, updating a record, notifying the right person and telling the next person what changed.

    That pattern appears in rosters, quotes, invoices, orders, customer updates, support, finance administration, reporting and internal handoffs. When each step relies on memory, the time cost grows across a five-person team or a large department.

    HOW FORWARD DEPLOYMENT ENGINEERING WORKS

    Lay'd Back studies how work moves through your business, then turns repeatable steps into a connected workflow around the people, tools, decisions and data already in place.

    Rosters and schedules live in different tools, so the next person checks by hand
    Quotes wait for approval or follow-up because ownership is unclear
    Invoices and finance updates depend on repeated data entry
    Order and fulfilment statuses have to be copied across systems
    Customer updates and support questions arrive through too many channels
    Reports are assembled after the fact, when the decision has already moved on
    Internal handoffs lose context before the next person knows what to do
    OUR AUTOMATION SERVICES

    We Build Systems That Handle Repetitive Work

    Start with the $550 Business Automation Audit to understand the current process. From there, you can request a build or choose ongoing management. Every engagement begins with a clear view of the workflow, the people involved and the changes worth making.

    START HERE

    Business Automation Audit

    $550AUD

    We review the workflow details you submit, identify the three biggest opportunities for automation, and give you a written plan. If Lay'd Back builds the system, we credit the $550 audit fee towards implementation.

    Review of your submitted workflow details
    Written automation plan
    Recommended tools and pricing
    Book the $550 audit
    IMPLEMENTATION

    Automation Build

    $3,000–$8,000AUD

    We build and deploy connected workflows around the work that matters: enquiries, orders, bookings, onboarding, support, finance operations, reporting and internal handoffs. Where appropriate, the build connects to the tools your team already uses.

    Connected workflow deployment
    Team handover and practical guidance
    Scope set from the audit
    Plan the build after the audit
    ONGOING MANAGEMENT

    Managed Automation

    $1,000–$15,000/monthAUD

    We monitor the workflows after launch, make practical improvements and keep them aligned as your people, tools and processes change.

    Monthly health checks
    Ongoing improvements and monitoring
    Support as your workflow changes
    Discuss ongoing management

    The audit is the entry point for new automation work. Website builds, SEO, GrowthStack and Social Revamp remain available in the separate catalogue, with package actions linked to checkout.

    HOW IT WORKS / FROM AUDIT TO DEPLOYMENT

    A Clear Path From Repeated Work to a Working System

    The audit turns a complex workflow into a practical sequence: a map of the current process, a written plan, then a dashboard and connected workflows shaped around the team that will use them.

    01

    Share your business details

    Pay the $550 audit fee and complete the questionnaire with the workflow, tools, people and decisions you want us to understand. Specific details make the review useful.

    02

    We map the current workflow

    Lay'd Back traces how information arrives, where a rule is checked, which record changes, who needs to know and what should happen next across your actual process.

    03

    Receive your written plan

    Within 48 hours of receiving your completed details, Lay'd Back sends you a written plan that sets out the priority workflows, suitable tools, scope, timing and implementation cost.

    04

    Choose how to proceed

    You can ask Lay'd Back to build the connected workflows and dashboard, continue with managed support, or take the plan to your own team. The choice remains yours.

    THE OUTCOME IS SPECIFIC TO YOUR WORK

    The system can receive information, apply the right rules, update the right record, notify the right person, schedule the next step and show what needs attention. People remain responsible for decisions that need judgement, context and accountability.

    48-HOUR WRITTEN PLAN / $550 CREDIT

    The written plan arrives within 48 hours of completed details. If Lay'd Back builds the system, the $550 audit fee is credited toward implementation.

    Start with the $550 audit
    ILLUSTRATIVE WORKFLOW SCENARIO

    A Clear Workflow Makes Capacity Visible

    ILLUSTRATIVE SCENARIO
    NO CUSTOMER OUTCOME CLAIMED
    CROSS-INDUSTRY WORKFLOW EXAMPLE

    From scattered requests to a visible next step

    Illustrative planning outline, not customer proof
    Before

    A growing organisation receives enquiries through email, web forms and messages. Staff copy details into separate tools and chase the next step manually.

    Audit found

    The same information was entered three times, ownership changed between teams and status updates depended on memory.

    Designed

    An intake workflow classifies each request, routes it to the right owner, updates the record and schedules the next follow-up.

    What to measure

    Response time, handoff visibility, duplicate entry and the share of requests that reach the right person the first time.

    This illustrative workflow shows the type of process Lay'd Back may review. It names no customer and makes no claim about results, revenue or verified outcomes.

    Book the $550 Business Automation Audit
    Business Automation Audit

    Find the repetitive work worth automating. Receive your written automation plan within 48 hours after we receive your completed details.

    Lay'd Back reviews the details you submit, maps the current workflow and identifies where AI-forward automation could reduce repeated administration, improve handoffs and create capacity in your business or organisation. The plan explains the opportunities worth considering, the tools involved and what implementation would require.

    Built for Australian businesses of any size, from 1–5 employees to 5,000+ employees, and for the people responsible for keeping work moving.

    $550 AUD, one-time

    WHAT YOUR AUDIT INCLUDES
    • Pre-audit questionnaire, which takes about 5 minutes
    • A map of your current workflow
    • The three biggest opportunities for automation
    • A recommended tool stack with pricing
    • A written 2–3 page automation plan
    • A 30-minute follow-up call
    • A $550 implementation credit if Lay'd Back builds the system
    START YOUR BUSINESS AUTOMATION AUDIT

    Tell us where repetitive work is slowing your team.

    Describe the process, tools and handoffs as they work today. The more specific your answers, the more practical the review can be.

    If your team repeats work that follows a pattern, the audit can help you decide what is worth changing.

    CLEAR ANSWERS

    Questions before you start?

    The audit is for anyone responsible for work that should move more cleanly, from business owners and operators to operations managers, department leads and executives.

    What does forward deployment engineering mean?
    Forward deployment engineering means building automation into the way your business already works. We map the people, tools, decisions and data involved, then build dashboards, AI systems and connected workflows for repeatable next steps. The result is shaped around your process rather than a one-size-fits-all software product.
    What kinds of work can be automated?
    Useful starting points include receiving enquiries, checking and sending quotes, rosters and scheduling, orders and fulfilment, follow-ups, customer updates, support questions, onboarding, finance administration, reporting, approvals and internal handoffs. The audit identifies where automation can create value in your actual workflow and where a person should stay in control.
    Can you automate rosters, quotes, invoices, orders and dashboards?
    Rosters, quotes, invoices, orders and dashboards can all be part of the review when they are part of your workflow. A system might receive a request, apply a rule, update the right record, notify the next owner, schedule a follow-up and show the status in a dashboard. The exact connection depends on the tools, permissions and decisions involved.
    Do we get one identical dashboard?
    No. Lay'd Back shapes the dashboard around the work, records and people that matter in your business. A small service team may need a weekly work view, while a larger organisation may need role-specific queues, approvals and reporting. The audit helps decide what belongs in the first build.
    Who is the service for?
    Lay'd Back works Australia-wide with businesses and organisations across industries, from 1–5 employees through to 5,000+ employees. Trades are one current focus, but the service also suits stores, professional services, community organisations and corporate teams when valuable repetitive work is slowing them down.
    How does the $550 Business Automation Audit work?
    You pay $550 and submit your business and workflow details through the form. Lay'd Back reviews the completed information, maps the process, identifies the three biggest opportunities for automation and provides a written plan within 48 hours of receiving your completed details. If we build the system, the fee is credited towards implementation.
    How long does an automation build take?
    Once the scope is agreed, most standard systems take 2–4 weeks to build. Complex multi-tool connections, larger teams and approval-heavy workflows can take longer. The audit plan sets the proposed sequence and timing for your deployment rather than promising one timeline for every business.
    Do you still offer websites, GrowthStack, social and advisory services?
    Yes. The complete catalogue remains available in the Other Products section. It includes website and store foundations, Startup, Scale and Enterprise GrowthStack, Full Social Media Revamp, Social Growth, Monthly Financial Health Advisory and Professional Custom Email Signatures. GrowthStack and social packages can be added to checkout, and Financial Health Advisory has its own page.
    What is included in the $856 website promotion?
    The separate promotion includes a whole website build and one year of web hosting for a $856.00 AUD one-time payment. Nothing else is included in that promotion. Broader website, store or automation work is scoped separately when your business needs it.
    Do you need to replace our current tools?
    Usually not. We review the tools and process you already have, then recommend what to connect, simplify or replace when the evidence supports it. The goal is a workflow your people can use and maintain, with permissions and handoffs understood before anything is built.

    Give Valuable Work a Better System.

    Start with a clear view of where repetitive work slows your business or organisation. Lay'd Back helps Australian teams of any size map and deploy AI-forward automation, from the initial workflow review through ongoing support after launch.

    ONE AUDIT / A FULL SECONDARY CATALOGUE